Scanned sites / www.purcellheating.ca

SEO report for www.purcellheating.ca DR 6

The latest Site Spider scan of www.purcellheating.ca, with 1 scan on record. Each scan is at its own address, for example /domain/www-purcellheating-ca/2026-11-01-1706.

DR is Ahrefs Domain Rating (0-100, backlink strength), used under its Domain Rating License.

Latest scan

Scanned 2026-11-01 17:06:24 UTC, finished 2026-11-01 18:40:46 UTC. Found on page 5 of brave web search results

Site: https://www.purcellheating.ca/

Download SQLite databaseEvery page and asset from this scan, with the crawl events, in one file.

87/ 100Good

On November 1, 2026 the Site Spider crawled 152 pages and 350 assets of www.purcellheating.ca, starting from https://www.purcellheating.ca/. It scored 87 out of 100, a good result. 8 of 33 checks found something to fix, led by heavy assets (11), meta descriptions (72), sitemap coverage (20); 13 checks passed. Most of the points went to heavy assets (−6), meta descriptions (−4.3), sitemap coverage (−0.9). 12 checks found something the score does not count, listed as noted. 4 checks were not run because the crawl fetched nothing for them. The list below shows each check's result, the fix plan, when present, explains what to do first, and the security review at the end of the page covers headers, transport, libraries and exposed files.

Security review: Medium3 medium, 2 low and 2 info findings. See the security findings ↓

Pages crawled
152
Assets fetched
350
Status
Completed
Checks with issues
8 of 33
CoverageComplete crawl

502 of 502 discovered URLs were fetched. The crawl reached everything it found. HTML only: nothing here ran JavaScript. 33 link destinations on other sites were checked.

  • Title tags6 issues
    6 of 125 pages have title issues. 10 noindex or canonicalized pages excluded.
    −0.4 points
  • Meta descriptions72 issues
    72 of 125 pages have meta description issues. 10 noindex or canonicalized pages excluded.
    −4.3 points
  • Headings6 issues
    6 of 125 pages have heading issues. 10 noindex or canonicalized pages excluded.
    −0.3 points
  • Broken linksOK
    0 internal links point at 0 broken URLs.
  • Links to other sites307 noted
    0 destinations answered with an error, 12 could not be determined (timeouts, rate limits or refusals), of 33 destinations checked.
  • Redirects3 issues
    18 redirecting URLs, 0 of them chained.
    −0.1 points
  • Non-200 responses21 noted
    21 URLs did not return a 2xx response. 17 of them are pages, 0 with an error status; the rest are assets or redirects.
  • Rate limitedOK
    The site did not rate limit the crawler.
  • Indexability9 issues
    9 of 134 indexable pages have indexability warnings. 1 page noindex by design.
    −0.7 points
  • Image alt textOK
    0 of 1384 image references have no alt attribute.
  • Heavy assets11 issues
    11 assets larger than 500 KB among 350 fetched assets.
    −6 points
  • Orphan pages6 issues
    6 pages have no internal links pointing at them.
    −0.2 points
  • Sitemap coverage20 issues
    4 sitemaps listing 138 URLs: 1 crawled page missing, 14 listed URLs broken or redirecting, 5 reachable only via the sitemap.
    −0.9 points
  • Internal link counts17 noted
    Internal link counts for 135 pages; 17 worth a look.
  • Thin contentOK
    0 of 125 pages have fewer than 200 words. 10 noindex or canonicalized pages excluded.
  • Duplicate contentOK
    0 groups of pages with identical HTML.
  • URL formatOK
    All 152 page URLs are plain lowercase addresses without parameters.
  • Canonicals10 noted
    10 of 135 pages have a canonical worth checking.
  • Robots directives135 noted
    135 pages carry a robots directive; 0 carry none.
  • Anchor text25 noted
    25 destinations are linked without useful anchor text, or with nofollow.
  • Title and heading structure27 noted
    27 of 125 pages could use the title, heading and snippet space better. 10 noindex or canonicalized pages excluded.
  • Image weight and alt length36 noted
    22 images over 100 KB; 14 with alt text over 100 characters.
  • Response anomalies3 noted
    3 URLs answered in a way worth looking at.
  • HTML and head validationOK
    All 135 pages keep their head tags in <head>, once each, under Googlebot's 2 MB.
  • hreflangOK
    No page declares hreflang.
  • Structured data135 noted
    135 of 125 indexable pages carry structured data: WebSite (135), Organization (135), HVACBusiness (135), Offer (135), WPFooter (135). 135 pages with errors a rich result would fail on.
  • Near duplicatesOK
    No near duplicates among 122 pages with enough text to compare.
  • Soft 404sOK
    None of 135 pages answering 200 reads like an error page.
  • AccessibilityNot checked
    Not checked: the accessibility audit runs in the browser. Tick "Include JavaScript rendering checks" when you request a scan to run it.
  • Link positions4 noted
    4 of 119 linked pages are linked only from the template, never from another page's content.
  • PaginationOK
    50 pages in pagination sequences; 0 with problems.
  • Headers and cookiesOK
    1 cookie set by the site; 13 response headers recorded across 502 URLs.
  • Orphans in searchNot checked
    Not checked: import a Search Console Pages export on the scan page to find pages Google shows that the site does not link to.
  • Link ScoreOK
    Link Score (internal PageRank, 0-100) for 135 pages; 0 hold almost none (10 or less).
  • JavaScript renderingNot checked
    Not checked: this scan did not render pages. Tick "Include JavaScript rendering checks" when you request a scan to compare the served HTML with what a browser builds.
  • PageSpeed InsightsNot checked
    Not checked yet: PageSpeed Insights runs on the top pages once the crawl has finished.
  • Spelling32 noted
    32 words an English dictionary does not know, on 74 pages. Product names and jargon will appear here too.

Where this site sits among all scanned sites

2553 sites, median 80%, average 78%

www.purcellheating.ca scores 87%, higher than 79% of the 2553 scanned sites. See the full ranking.

0591180%: 0 sites1%: 0 sites2%: 0 sites3%: 0 sites4%: 0 sites5%: 0 sites6%: 0 sites7%: 0 sites8%: 0 sites9%: 1 site10%: 0 sites11%: 0 sites12%: 0 sites13%: 0 sites14%: 1 site15%: 0 sites16%: 0 sites17%: 0 sites18%: 0 sites19%: 0 sites20%: 0 sites21%: 1 site22%: 0 sites23%: 0 sites24%: 0 sites25%: 0 sites26%: 0 sites27%: 0 sites28%: 1 site29%: 0 sites30%: 0 sites31%: 0 sites32%: 0 sites33%: 0 sites34%: 0 sites35%: 2 sites36%: 1 site37%: 1 site38%: 3 sites39%: 2 sites40%: 3 sites41%: 1 site42%: 2 sites43%: 3 sites44%: 1 site45%: 4 sites46%: 5 sites47%: 5 sites48%: 4 sites49%: 7 sites50%: 6 sites51%: 6 sites52%: 8 sites53%: 8 sites54%: 9 sites55%: 10 sites56%: 8 sites57%: 12 sites58%: 18 sites59%: 9 sites60%: 15 sites61%: 12 sites62%: 20 sites63%: 29 sites64%: 21 sites65%: 31 sites66%: 37 sites67%: 39 sites68%: 38 sites69%: 48 sites70%: 48 sites71%: 74 sites72%: 72 sites73%: 76 sites74%: 76 sites75%: 78 sites76%: 92 sites77%: 103 sites78%: 115 sites79%: 103 sites80%: 118 sites81%: 112 sites82%: 115 sites83%: 116 sites84%: 118 sites85%: 95 sites86%: 80 sites87%: 85 sites88%: 66 sites89%: 71 sites90%: 47 sites91%: 56 sites92%: 39 sites93%: 28 sites94%: 20 sites95%: 13 sites96%: 15 sites97%: 14 sites98%: 6 sites99%: 2 sites100%: 68 sites87% here100%90%80%70%60%50%40%30%20%10%0%

Green 90% and up (Excellent), lime 75 to 89 (Good), amber 50 to 74 (Needs work), red below 50 (Poor).

Internal link map

Loading the link map...

Start page (centre)OKRedirectErrorOrphanLinked from most pagesOne inbound link or noneRings = clicks from the start page. Size = inbound links. Drag to pan, scroll to zoom, click a page to see only its links.

Fix plan

Written by gpt-4o-mini from the scan findings

The site has several issues that need immediate attention, particularly with redirects, title/meta description improvements, and handling heavy assets. Addressing these will enhance both UX and SEO performance.

  1. 1

    Fix Redirects

    Why: 18 URLs redirect unnecessarily, impacting page load speed and user experience.

    How: Identify and update the links to direct users to the appropriate pages without a redirect.

    Checks: redirects

  2. 2

    Update Title Tags

    Why: 6 pages have title issues, which may affect SEO rankings.

    How: Shorten titles to under 60 characters while keeping essential keywords.

    Checks: titles

  3. 3

    Correct Meta Descriptions

    Why: 72 pages have meta description issues that may lead to lower CTR in SERPs.

    How: Revise to be within the 150-160 character limit and make them more compelling.

    Checks: meta-descriptions

  4. 4

    Add Missing Headings

    Why: 6 pages missing H1 tags could hurt SEO and user experience.

    How: Assign unique and descriptive H1 tags to those pages.

    Checks: headings

  5. 5

    Optimize Heavy Assets

    Why: Large images slow down page loading times, affecting user experience and SEO.

    How: Shrink heavy images to improve load times as per suggestions.

    Checks: heavy-assets

  6. 6

    Improve Sitemap Coverage

    Why: 4 URLs are broken/redirecting in the sitemap, hindering proper crawling.

    How: Update the sitemap to reflect the correct URLs and remove broken links.

    Checks: sitemap-coverage

Generated automatically; verify each change against your own site before relying on it.

Security review

Written by gpt-4o-mini from 16 checks over the crawl

The website lacks essential security headers that protect against various types of attacks, including man-in-the-middle and clickjacking. Implementing HTTP Strict Transport Security and Content Security Policy is crucial to enhance security. Several other headers are recommended to safeguard user privacy and site functionalities.

  • 0 high
  • 3 medium
  • 2 low
  • 2 info
  1. 1

    Missing HTTP Strict Transport Security (HSTS)Medium

    Why it matters: Without HSTS, visitors can be intercepted when accessing the site via HTTP.

    Fix: Add the header: `Strict-Transport-Security: max-age=31536000; includeSubDomains` to all responses.

    Evidence: HTTP Strict Transport Security

  2. 2

    Missing Content Security Policy (CSP)Medium

    Why it matters: Absence of CSP allows any source to run scripts, increasing risk of XSS attacks.

    Fix: Include: `Content-Security-Policy: default-src 'self';` to all HTML pages.

    Evidence: Content Security Policy

  3. 3

    Missing X-Frame-Options HeaderMedium

    Why it matters: Lacking this header allows clickjacking by embedding site content in frames on malicious sites.

    Fix: Implement: `X-Frame-Options: DENY` in all responses.

    Evidence: Clickjacking protection

  4. 4

    Missing Referrer-Policy HeaderLow

    Why it matters: Without a referrer policy, full page addresses can be leaked to external sites.

    Fix: Add: `Referrer-Policy: no-referrer` to HTML pages.

    Evidence: Referrer policy

  5. 5

    Third-Party Scripts Without Subresource IntegrityLow

    Why it matters: Using external scripts without integrity checks can lead to compromised scripts affecting the site.

    Fix: Consider adding Subresource Integrity attributes to all third-party scripts or implement a CSP that restricts allowed sources.

    Evidence: Third-party scripts

  6. 6

    Missing Permissions-Policy HeaderInfo

    Why it matters: This header limits the capabilities of injected scripts, enhancing security.

    Fix: Include: `Permissions-Policy: geolocation=(self), microphone=(), camera=()` in all HTML responses.

    Evidence: Permissions policy

  7. 7

    Sensitive Paths Disclosed in robots.txtInfo

    Why it matters: Publicly listing private paths can aid attackers in targeting admin areas.

    Fix: Remove sensitive paths from robots.txt or secure them with proper access controls.

    Evidence: Sensitive paths in robots.txt

What the checks found

  • FoundHTTP Strict Transport SecurityMedium

    No HTML page sends strict-transport-security. Without it a visitor who types the address without https:// can be intercepted on the first request.

    • https://www.purcellheating.ca/ → no strict-transport-security
    • https://www.purcellheating.ca/alberta-membership-plans/ → no strict-transport-security
    • https://www.purcellheating.ca/bc-membership-plans/ → no strict-transport-security
    • https://www.purcellheating.ca/ductless-mini-split-system/ → no strict-transport-security
    • https://www.purcellheating.ca/ac-repair/ → no strict-transport-security
    • https://www.purcellheating.ca/ac-replacement/ → no strict-transport-security
    • https://www.purcellheating.ca/ac-maintenance/ → no strict-transport-security
    • https://www.purcellheating.ca/ac-installation/ → no strict-transport-security
    • https://www.purcellheating.ca/ac-tune-ups/ → no strict-transport-security
    • https://www.purcellheating.ca/thermostats/ → no strict-transport-security
    • https://www.purcellheating.ca/furnace-repair/ → no strict-transport-security
    • https://www.purcellheating.ca/furnace-replacement/ → no strict-transport-security
  • FoundContent Security PolicyMedium

    None of the 135 HTML pages send a Content-Security-Policy header or meta tag, so the browser has no restriction on where scripts, styles and frames may load from.

    • https://www.purcellheating.ca/ → no content-security-policy
    • https://www.purcellheating.ca/alberta-membership-plans/ → no content-security-policy
    • https://www.purcellheating.ca/bc-membership-plans/ → no content-security-policy
    • https://www.purcellheating.ca/ductless-mini-split-system/ → no content-security-policy
    • https://www.purcellheating.ca/ac-repair/ → no content-security-policy
    • https://www.purcellheating.ca/ac-replacement/ → no content-security-policy
    • https://www.purcellheating.ca/ac-maintenance/ → no content-security-policy
    • https://www.purcellheating.ca/ac-installation/ → no content-security-policy
    • https://www.purcellheating.ca/ac-tune-ups/ → no content-security-policy
    • https://www.purcellheating.ca/thermostats/ → no content-security-policy
    • https://www.purcellheating.ca/furnace-repair/ → no content-security-policy
    • https://www.purcellheating.ca/furnace-replacement/ → no content-security-policy
  • FoundClickjacking protectionMedium

    No HTML page sends x-frame-options. Without X-Frame-Options (or a CSP frame-ancestors directive) the pages can be embedded in a frame on another site and overlaid with invisible controls.

    • https://www.purcellheating.ca/ → no x-frame-options
    • https://www.purcellheating.ca/alberta-membership-plans/ → no x-frame-options
    • https://www.purcellheating.ca/bc-membership-plans/ → no x-frame-options
    • https://www.purcellheating.ca/ductless-mini-split-system/ → no x-frame-options
    • https://www.purcellheating.ca/ac-repair/ → no x-frame-options
    • https://www.purcellheating.ca/ac-replacement/ → no x-frame-options
    • https://www.purcellheating.ca/ac-maintenance/ → no x-frame-options
    • https://www.purcellheating.ca/ac-installation/ → no x-frame-options
    • https://www.purcellheating.ca/ac-tune-ups/ → no x-frame-options
    • https://www.purcellheating.ca/thermostats/ → no x-frame-options
    • https://www.purcellheating.ca/furnace-repair/ → no x-frame-options
    • https://www.purcellheating.ca/furnace-replacement/ → no x-frame-options
  • FoundReferrer policyLow

    No HTML page sends referrer-policy. Without a Referrer-Policy the full page address, including any query string, is sent to every site a visitor clicks through to.

    • https://www.purcellheating.ca/ → no referrer-policy
    • https://www.purcellheating.ca/alberta-membership-plans/ → no referrer-policy
    • https://www.purcellheating.ca/bc-membership-plans/ → no referrer-policy
    • https://www.purcellheating.ca/ductless-mini-split-system/ → no referrer-policy
    • https://www.purcellheating.ca/ac-repair/ → no referrer-policy
    • https://www.purcellheating.ca/ac-replacement/ → no referrer-policy
    • https://www.purcellheating.ca/ac-maintenance/ → no referrer-policy
    • https://www.purcellheating.ca/ac-installation/ → no referrer-policy
    • https://www.purcellheating.ca/ac-tune-ups/ → no referrer-policy
    • https://www.purcellheating.ca/thermostats/ → no referrer-policy
    • https://www.purcellheating.ca/furnace-repair/ → no referrer-policy
    • https://www.purcellheating.ca/furnace-replacement/ → no referrer-policy
  • FoundPermissions policyInfo

    No HTML page sends permissions-policy. A Permissions-Policy header turns off browser features the site does not use (camera, microphone, geolocation), limiting what an injected script could do.

    • https://www.purcellheating.ca/ → no permissions-policy
    • https://www.purcellheating.ca/alberta-membership-plans/ → no permissions-policy
    • https://www.purcellheating.ca/bc-membership-plans/ → no permissions-policy
    • https://www.purcellheating.ca/ductless-mini-split-system/ → no permissions-policy
    • https://www.purcellheating.ca/ac-repair/ → no permissions-policy
    • https://www.purcellheating.ca/ac-replacement/ → no permissions-policy
    • https://www.purcellheating.ca/ac-maintenance/ → no permissions-policy
    • https://www.purcellheating.ca/ac-installation/ → no permissions-policy
    • https://www.purcellheating.ca/ac-tune-ups/ → no permissions-policy
    • https://www.purcellheating.ca/thermostats/ → no permissions-policy
    • https://www.purcellheating.ca/furnace-repair/ → no permissions-policy
    • https://www.purcellheating.ca/furnace-replacement/ → no permissions-policy
  • NoteThird-party scripts

    Scripts run from 3 other domains without Subresource Integrity, so a compromise of any of them changes what runs on this site. (Tag managers and analytics rarely support SRI; a Content-Security-Policy that names these hosts is the usual control.)

    • www.googletagmanager.com (8 script tags)
    • nowl.ink (1 script tag)
    • cdn.elementor.com (1 script tag)
  • NoteSensitive paths in robots.txt

    robots.txt lists 1 path that look private. robots.txt is public and does not restrict access, so it doubles as a map for anyone probing the site; those paths need real access control.

    • Disallow: /wp-admin/
8 checks passed, 1 not applicable
  • OKHTTPS

    All 135 crawled pages were served over HTTPS.

  • OKMIME sniffing protection

    x-content-type-options is set on all 135 HTML pages.

  • OKSoftware version disclosure

    The Server header names a product without a version, and there is no X-Powered-By header.

  • OKCookie flags

    All 1 cookie carry Secure, HttpOnly and SameSite flags.

  • OKMixed content

    No HTTPS page loads a script, stylesheet, font or image over plain HTTP.

  • OKForms over HTTPS

    2 forms found, all on HTTPS pages posting to HTTPS addresses.

  • OKKeys and secrets in page code

    No API keys, tokens or private keys were found in the sampled HTML and scripts.

  • OKExposed files and listings

    None of the crawled URLs is a configuration file, backup, dump, repository folder or directory listing.

  • Not applicableVulnerable JavaScript libraries

    No recognisable library versions were found in the sampled scripts.

A passive review of what the crawl recorded: response headers, page and script contents and the URLs it found. It does not probe the site, test TLS settings or look for files that were not linked. Generated automatically; verify each finding against your own site before acting on it.

Earlier scans of www.purcellheating.ca

No other scans of this site yet.

Sites scoring near www.purcellheating.ca

Their neighbours in the SEO rank table, which orders every scanned site by health score.

DR is Ahrefs Domain Rating (0-100, backlink strength), used under its Domain Rating License.

This report was produced by the DIY SEO Hub Site Spider crawling www.purcellheating.ca from its pages as published, the way a search engine does. It shows summary figures only.

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